How Smart Veterinary Pros Negotiate A Salary Review
Your services are in demand now, and that demand is only going to increase; so, if it’s been a while, now might be a good time to have THAT chat…
According to the Bureau of Labor Statistics in the USA and similar bodies in the UK, Australia and worldwide, opportunities for Veterinarians are set to climb by 19 percent through 2026, while roles for Veterinary Nurses and Veterinary Technicians will increase by 20 percent in that same time frame.
The veterinary industry is filled with people who love animals and who are willing to go the extra mile for their care. By your very nature, however, many of you tend to be more focused on a job that you love and the animals you’re able to care for, rather than the money you’re making. Sound familiar? The fact that you love your job and the animals that you care for doesn’t have to mean that you let the opportunity for a salary increase pass you by.
Explore these strategies to help you overcome any confrontation about the issue of asking for and negotiating a raise and potentially increase your income, whilst minimising your stress.
Step One: Prepare a Strategy
You wouldn’t go into a complex surgery without doing your research and homework, and you shouldn’t go into a conversation about a raise unprepared. Instead, take the time to create a strategy! Think through some of these important questions:
- How much of a raise do you want? Be very specific.
- How much are you making currently? Although this shouldn’t really matter as it is more about how much you contribute to the practice in terms of experience, expertise, example, leadership and yes, those ugly words, revenue or sales
- What do you need to do in order to prove that 1) you deserve a raise and 2) you’re worth the additional amount? Two related but separate issues.
- Start practicing self-confidence – look in the mirror every day and say “I am worthy, I love my job and I know I am worth (insert $’s here)”
Preparing a strategy and a step-by-step tactical plan will help you move more efficiently through the process, ensuring that you know what to do next. It can also help ensure that you have the conversation about your raise at the right moment.
Step Two: Start Early
Start thinking about how to approach asking for a raise six months before you want to broach the subject. What can you to do make yourself more useful around your practice? You might, for example, write up a procedure without being asked, spend a few minutes extra nurturing other team members, or offer to take on jobs that others in the practice don’t want to deal with. When you practically demonstrate that you’re willing to go the extra mile for your practice, you’ll put yourself in a much better position to get the raise you’re hoping for. Note that the outcome you want is a raise, so it’s important to make your extra efforts are visible – that is, to ensure that everyone else sees it, too, especially your boss.
Start putting in that extra effort about three months before you go in to ask for a raise. This will reinforce that you’re a good team member through your personal work ethic and sense of responsibility, not just because you’re hoping to make a good impression just before you ask for extra money. You should also keep in mind that your ‘go the extra mile’ mentality needs to last beyond the raise so that the next time you ask for one, there will be no concerns about future performance. So, it’s not really about the raise itself, it’s also about self-improvement generally.
Step Three: Know Your Market
Have a conversation or three with your peers about what they’re making. This will give you a better idea of what the market in your area can support and what you can afford to ask for in a raise. It’s not wise to discuss this with other vets in your clinic, so you might need to chat with peers who work at other local clinics. Keep in mind that local is the key word here. What your market can support may differ from what is normal in another city or state. Make sure to take into consideration experience, the type of animals they work with (exotic pet specialists, for example, may be able to draw a higher salary than someone who works primarily with cats and dogs), and other factors that could influence salary.
And yes, about a month before you want “that chat”, start looking online at similar jobs and what they are paying. The suggestion is not that you should be looking to move (although that is another way to get a raise), but to arm you with knowledge and examples that you can draw when framing your negotiations.
Step Four: Have a Goal in Mind
When you head in to negotiate, make sure you know what you’re asking for! ‘I want a raise’ is a great starting place, but that doesn’t tell anyone what you really need. Consider how much you want or need your current salary to increase, including how much you believe you’re worth based on those important market conversations. Then, ask for an increase approximately 50% more than you’re hoping to get. If you’re immediately granted that amount, great! In most cases, however, you’ll find that you need to negotiate that salary increase. Be prepared to discuss the amount you want as well as why you feel you deserve that salary increase.
Be specific, very specific and set a total salary that you aspire to achieve. Always discuss the new total, not the amount of increase, and choose a slightly odd number eg $81,000 or $127,000. A subtle but important tactic.
Bear in mind, nowadays it’s not just about more money – although that is highly important, it’s also about all the other benefits; continuing education, your actual, real working hours, having a four by 10-hour day work week or even working part-time, vacation time and work-life balance, even a weekly Yoga class. And as your confidence gains, it might be time to discuss profit sharing, bonuses and a pathway to partnership.
Step Five: Prepare Your Arguments
You have a strategy in mind for going after this raise. Now, sit down and take the time to prepare your arguments: that important list of qualities that explains why you deserve an increase in your salary. What have you accomplished for your practice? What have you done that no one else has? Take into consideration:
- Those extra efforts you have been working towards, above and beyond doing your job
- Commitment and your reliability
- Any specialty skills you have that aren’t shared by others in your practice
- Special accomplishments you’ve recently managed: new certifications, new knowledge or skills, or lifesaving measures or cases that you’re particularly proud of
Preparing the list ahead of time will help prevent you from feeling as though you’ve been put on the spot when you’re standing in front of your boss–not to mention making you calmer and better prepared for the conversation.
Step Six: Choose the Right Time And Place
Timing is critical when you’re asking for a raise. Choose a low-stress time when things typically aren’t too busy around your practice. Early in the day, when stress levels haven’t had a chance to increase, may be best, since you want to be sure that your boss is in a great mood. Note that the time of the year can matter, too: if you know that your practice has slow periods – for example, over the winter or during the holidays, when families tend to be busier and might not schedule routine vet care – it might not be the best time to negotiate for a raise. Choose a time when the business is buoyant and billings are flowing in; you will be surprised how much a difference this makes.
Ensure that you set a meeting well ahead of time so that your boss isn’t blindsided by the sudden request for an appointment, and let them know clearly what the subject matter will be and that you want an hour of their time. This will put both of you in the best possible position for the discussion. And try to have at least two non-salary meetings with your boss in the few weeks leading up to when you start negotiations. You will start to build a rapport and a conversation familiarity that will be helpful once discussions commence.
And choose the where as wisely as you chose the when. You certainly want it to be in a private space where interruptions are unlikely. Off site can be advantageous, but not in a coffee shop or over lunch.
Step Seven: Practice Makes Perfect
Find a friendly associate who knows the industry, a mentor is great too if you have one (you should). And role play your salary review meeting, working step by step through your meeting plan towards your goal.
In particular you need to practice:
- How to ask for your raise – the very specific wording you are going to use
- How to overcome objections – anticipate what they might be and be prepared
- Know when to talk and when to keep quiet – let them do the talking
- How to bring the discussion to a mutually beneficial close
Some larger organisations have a clear and structured process when it comes to salary reviews. The art for you in these situations is not to get bulldozed or railroaded by the process. The same steps apply, but they might be spread across several weeks and with multiple people. Be patient, be determined and be proud of your valuable experience and expertise.
Success in negotiating the best outcome to improve your salary and benefits is certainly driven by developing a sound strategy and a practical, tactical plan. But it is also all about why it is well-deserved and what it will mean to you, your lifestyle and your friends and family. You work hard. Everyone in the veterinary space does. And you love what you do. But you also have a responsibility to you – it’s not selfish, it’s about establishing your self-worth. And you are indeed worth it!
Negotiating for a raise doesn’t have to be one of the scariest things you do all year. With a solid strategy in mind, you can move forward with your plans and get the salary and benefits increase you want and need, all without having to stress about it!
PS – Rinse and repeat next year – this should be an annual event in your diary and life plan.
Join Our LinkedIn & Facebook Groups
We are working on building up some regional LinkedIn and Facebook groups to help the industry share their career opportunities and locum gigs in a more structured way – open to everyone: job seekers, employers and recruiters – feel free to join any region that may be of interest…
- Australia – https://www.linkedin.com/groups/13606120
- UK – https://www.linkedin.com/groups/13606125
- USA – https://www.linkedin.com/groups/13606130
- Canada – https://www.linkedin.com/groups/12129073
- USA – https://www.facebook.com/groups/813901958807615/
- UK – https://www.facebook.com/groups/375365276292223/
- Australia – https://www.facebook.com/groups/217868375473818/
- Asia – https://www.facebook.com/groups/367664827079841/
- China – https://www.facebook.com/groups/384154932060665/
- India – https://www.facebook.com/groups/189770451840564/
- Europe – https://www.facebook.com/groups/208913739886465/
- Canada – https://www.facebook.com/groups/1938989809444431/
…or please feel free to forward to your friends and fellow veterinary professionals.
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